Wednesday, January 24, 2007

Pantene Beautiful Lengths

Here's something a little different but nonetheless I thought us chics could get involved in! Some of you may have heard about Pantene's new charity initiative called Pantene Beautiful Lengths. This is the first campaign of its kind to encourage people to grow, cut and donate their hair to make free real-hair wigs for women who have lost their hair due to cancer treatment.

Pantene Beautiful Lengths for Women, Teen and Girls

Since July 2006, when Diane Lane cut her hair on the Today Show, over 6,000 ponytails have been sent in!! The picture below shoes Diane Lane getting her hair cut by Ann Curry, from NBC’s the Today Show. Also in the picture is Pantene’s Celebrity Stylist Danilo who then styled her hair.

Pantene launched this campaign in partnership with the Entertainment Industry Foundation, and the wigs are distributed at American Cancer Society wig banks across the country. Only 8 inches of healthy hair are required to donate. Each state in the United States has a hometown ambassador who has cut their hair for the program and they are volunteering to help spread the word about the campaign throughout their state. Many have even coordinated cutting parties, in which they gather their friends and families to make the cut too.

To get involved in this worthy cause, simply send your dry ponytail in a tightly sealed zip-lock bag to:

Pantene Beautiful Lengths 511 Wisconsin Drive New Richmond, WI 54017

You can read about the Hair Requirements but simply, the hair must be at least 8 inches and must not be chemically damaged (ask stylist if unsure). The hair must also have less than 5% gray hair.

Get a new look for 2007 and help change a woman's life forever! Please visit the Pantene Beautiful Lengths website for more details.

3 comments:

  1. my friend just donated her hair...she looks great with her new do too! i am currently growing my hair out to do it too!

    ReplyDelete
  2. Thanks for promoting hair donation. My best friend grows out her hair every year, then donates it in the summer when the weather gets hot.

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